Ads Creatives / Lead Generator / Website Customer Journey Optimisation

I can help you with:

  • Static and carousel ad designs

  • Concern-led and benefit-led creative concepts

  • Meta Ads setup and upload

  • Lead magnet concept, design, and implementation (PDF guide, quiz, free download)

  • Pop-ups, banners, and announcement bars

  • Sign-up form setup and connection to email flows

  • Simple landing page layouts and copy

  • Klaviyo, Shopify, Figma

The touchpoints that turn visitors into subscribers: sign-up forms, banners, ad creatives, and lead magnets designed to capture attention and invite action at the right moment in the customer journey.

A series of static and carousel ads built around specific customers’ concerns. Each creative leads with the customer's pain point and introduces the product as the solution. Designed for Meta Ads.

Tools: Figma

Concern-led ad creatives

Ad creatives, adapting press coverage into scroll-stopping social ads, building brand credibility and trust at the awareness stage.

Tools: Figma

Press feature ad creatives

Lead Magnet

A FREE download PDF lead magnet designed to capture new subscribers with sign-up form implementation and connection into the Klaviyo welcome sequence.

Tools: Klaviyo, Figma

Seasonal pop-up & sign-up form 

A promotional pop-up designed to create urgency while staying fully on-brand. Implemented in Klaviyo and connected to the email flow.

Tools: Klaviyo, Figma

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